5 Rules We’ve Learned From Apps
Digital magazine publishing can succeed with the help of well-designed apps Digital magazine publishing relies on app and tablet success. Fortunately, these two markets are growing quickly; global...
View ArticleNew Data on Mobile Email Marketing
Could you be building your email list easier? It’s exciting to get new data on email marketing, specifically when it relates to mobile devices. The world of mobile has emerged so quickly that many...
View Article3 Digital Marketing Trends
Additions for your digital marketing strategy that you can implement and test quickly Digital marketing trends can be quite broad. Digital marketers and digital publishers are looking at a digital...
View Article20 Tablet Publishing Tips You Can’t Afford to Miss
Last chance to register for 5 Tablet Publishing Trends, which airs live on Tuesday, Sept. 11 Next week’s webinar boasts five tablet publishing trends, but the information base is much greater. Each of...
View ArticleThe Most Interesting Email Marketing Statistics of 2012
A look at email marketing statistics you must know Email is the cornerstone of your audience development and product selling goals. An online editor’s primary responsibility is to reuse, recycle and...
View ArticleMobile Display Ads Outlook from eMarketer
via eMarketer In a recently released report, eMarketer surveyed digital marketers and advertisers to determine the state of mobile display advertising. Despite the expectation that mobile ad spending...
View ArticleWhat Types of Content Marketing Gets Shared?
via eMarketer Content marketing isn’t the new thing anymore. Many digital publishers and digital marketers have gotten on board with content marketing, and many others plan on doing so. An article from...
View ArticleNew Facebook Study Shows Digital Marketers Average Time Spent
via eMarketer New data from eMarketer shows that the average time spent on Facebook by the average adult is 21 minutes per day. This may seem a bit low to some, so it’s important to realize that this...
View ArticleWhat Digital Marketers Want In Social Analytics
Social media has transformed digital marketing strategies over the years. At first, brands weren’t on board with social as they couldn’t understand how to benefit from it. Then, after social grew in...
View ArticleBrandVoice Home Pages Coming For Digital Marketers
via MediaPost MediaPost reports that Forbes is set to launch BrandVoice home pages on October 14. According to the article, “the BrandVoice home pages allow native advertising clients to organize...
View ArticleWhere Digital Ads Are Most Effective
via eMarketer Do you know where your digital ads are the most effective? This is something that digital publishers and digital marketers have considered, if they have taken the effort to create and...
View ArticleDigital Marketers Moving Towards Programmatic
via eMarketer Are you surprised at how quickly the adoption of programmatic advertising is moving? eMarketer is reporting on a survey conducted by Chango. According to the article, out of marketers in...
View ArticleTop Technology For Digital Marketers
via eMarketer Digital marketers have a lot of technical resources to help them collect and utilize data, but which technology is most valuable? A new article from eMarketer sheds like on this question...
View ArticleMost Digital Ad Impressions Not Seen
Digital marketers are constantly trying to get the most from their digital ads. Some recent data from Google is a little disheartening to those relying on them, though. In a study conducted by Google...
View ArticleGrowth & Success With Mobile Ads
via eMarketer Mobile ads aren’t just popular in America; we’re seeing mobile ad growth all over the world, especially in the money being spent on them. According to articles from eMarketer, mobile ad...
View Article20 Tablet Publishing Tips You Can’t Afford to Miss
What’s clear is that tablet publishing is popular, growing, and able to generate revenue If you own a tablet that you use often, is it hard to imagine what life was like before it? I have friends who...
View ArticleThe State of Publishing on LinkedIn
Publishing on LinkedIn: Traffic is down to digital magazines, messaging on the site is redesigned; plus, the Conde Nast advertising pricing problem Publishing on LinkedIn is a practice we believe in:...
View ArticleWhat Magazine Publishers Are Reading to Get Their Magazine Industry News
The “mag”-nificent 7 magazine industry news sites monitored by the Mequoda research team Ever wondered where Kim and her team find all of their magazine industry news for our daily Digital Publishing...
View ArticleThe Most Interesting Email Marketing Statistics of 2012
A look at email marketing statistics you must know Email is the cornerstone of your audience development and product selling goals. An online editor’s primary responsibility is to reuse, recycle and...
View ArticleMobile Display Ads Outlook from eMarketer
via eMarketer In a recently released report, eMarketer surveyed digital marketers and advertisers to determine the state of mobile display advertising. Despite the expectation that mobile ad spending...
View Article